To manipulate an object expertly is often regarded as skillful, while manipulating people is considered almost evil. Why is that, and does it have to be that way?
(Image source Jakob Owens on Unsplash)
Your reputation in business (freelancing or otherwise) begins with a stable foundation before you are open for business. Say what?
(Image source TeroVesalainen on Pixabay)
Everything's figured out and it's time to get to work, right? Hmm, I'm not so sure about that.
(Image source FunkyFocus on Pixabay)
Time to put all this knowledge to work for you! Let's find your ideal customer, shall we?
(Image source geralt on Pixabay)
People are extremely complex, each with a unique set of circumstances, experiences, knowledge and goals. How can you determine what's important about your ideal customers that separates them from others in your target market?
(Image source Franck V. on Unsplash)
Why is the ideal customer more important than your target market?
(Image source Stefan Gunnarsson on Unsplash)
Starting things 'the right way' can be confusing. Let's talk beginnings.
As I begin this anew, I know only one thing: that I know nothing. Learn with me, and together we will figure this out.
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